Jeté's PR Success: Reaching 25 Million Dance Enthusiasts Through Media Coverage

Jeté's PR Success: Reaching 25 Million Dance Enthusiasts Through Media Coverage

When I started Jeté after a professional dance injury and 20+ years in a corporate career, I had a vision: to create a brand that truly understands dancers because it was built by one. Today, I'm thrilled to share that our story has resonated far beyond what I could have imagined.


Our Story Reaches Over 25 Million People

We're excited to announce that Jeté has been featured in over 400 media outlets, reaching a potential audience of more than 25.5 million people across the United States and beyond. From major newspapers to regional lifestyle publications, radio stations to digital news platforms, our mission to serve the dance community with inclusive, high-quality apparel has struck a chord.


What the Media Is Saying

Our press release, "Woman-Owned Jeté Brand Brings 20 Years of UX Design Excellence to Dance Apparel Industry with Inclusive Vision," has been picked up by an incredible range of publications, including:


Why This Matters to Our Dance Family

This media coverage isn't just about numbers, it’s about spreading our message of inclusivity and community. Every article published means more dancers discovering that there's a brand created specifically for them, by someone who truly understands the dance life.

Our coverage spans:

  • Search Engines: Active indexing on Google, Google News, Bing, and Yahoo
  • Premium Outlets: Including 104.5 The Dan (Atlanta), Q92.3 Radio, and NewsNet Tampa
  • Local Communities: From dance hubs like Atlanta and LA to smaller communities where dance studios are the heart of the town
  • Diverse Platforms: Radio stations, newspapers, digital magazines, and news aggregators

Built on 20 Years of Design Excellence

What makes this coverage particularly meaningful is that it highlights our unique foundation: two decades of UX, graphic, and web design experience applied to dance apparel. This isn't just another clothing brand, it’s the result of understanding both the technical aspects of great design and the real-world needs of dancers aged 3 to 99+.


From Studio to Street, Coast to Coast

Our "studio to street" philosophy has resonated across the country. Whether it's a dance teacher in Nebraska, a studio owner in Georgia, a professional dancer in California, or a dance parent in New York, our story is reaching the people who matter most: the dance community.


What's Next for Jeté

This media coverage is just the beginning. As we continue to grow, our commitment remains the same:

  • Creating inclusive designs that represent all ages, backgrounds, sizes, and abilities

  • Delivering comfortable, high-quality apparel that celebrates dance passion

  • Building a welcoming space where every dancer feels like part of the family

  • Bringing unique, dance-inspired graphics from studio to street


Thank You to Our Dance Family

None of this would be possible without the support of our incredible dance community. Every purchase, every share, every word of encouragement has helped us reach this milestone. You've believed in our vision of a brand created by dancers, for dancers and together, we're making it a reality.

Whether you discovered us through one of these 400+ media outlets or you've been with us since day one, thank you for being part of the Jeté family. This is just the beginning of our journey together.


Join the Movement

Ready to experience apparel designed by someone who truly gets the dance life? Visit jeteshop.com to explore our collections, from premium varsity jackets and flannels to everyday tees and hoodies, that let you take your dance passion from the studio to the street.

Because when you're part of the dance family, you deserve apparel that understands you.

#DanceFamily #JeteStyle #DanceApparel #WomanOwned #DanceCommunity

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